Top CX challenges and successes in banking industry
A Talk by Nino Kvashilava (MBA, Lifestyle Project Manager, Leading bank in Georgia)
About this Talk
Trust, reputation, history, and size have always been the criteria through which customers choose banks. However, customer expectations and perceptions are actively changing. Personalization, flexibility, ease and simplicity, education and guidance, “more than just a bank routine” – are what customers demand and expect.