About this Talk
What are the three most important ways that brands must adapt to the new reality to ensure their customer experience is fit for purpose.
About The Speakers
Founder, Smith+co
Shaun has been a leader in expanding management attention from the narrow focus on customer service to the wider, more strategic drive towards customer experience. He is co-author of five acclaimed business books. He is the founder of Smith+co, the UK based customer experience consultancy that has helped organisations create compelling customer experiences that achieve brand differentiation and customer loyalty.