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Olga Potaptseva Hassan Mohammad Stefan Osthaus

Customer Institute and its role in setting standards for CX practices

A Talk by Hassan Mohammad , Olga Potaptseva and Stefan Osthaus

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About this Talk

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About The Speakers

Hassan Mohammad

Hassan Mohammad

Executive Director Business Development, Customer Institute

Hassan serves as a Founding Board Member and Chief Knowledge and Innovation Officer for the CXSA (Customer Experience and Service Association) Middle East, CXPA (Customer Experience Professionals’ Association) Recognised Trainer Provider (RTP) and CCXP (Certified Customer Experience Professional). He has also been nominated as a rising 30under30 CX superstar by CX Network and sits on the Leadership board as Executive Director for Business Development at the Customer Institute.


Olga Potaptseva

Olga Potaptseva

Founder, European customer consultancy

Olga is the inventor of a CX Implementation Toolkit that has proven to embed customer centricity 3-4 times faster, in a sustainable way. Her purpose is to make as many companies as possible truly customer centric, meaning they think and act in the interest of their customers and get the business benefits this approach deserves. Olga is an international customer experience leader, speaker, global best selling author. She has been recognised as Top 150 Global CX Professionals in 2020 and Top 25 in the UK in 2019.


Stefan Osthaus

Stefan Osthaus

President, Customer Institute

President. Customer & Employee Experience Expert, Keynote Speaker, Author