Laura Tengerdi
Head of Marketing and Customer Experience, Budapest Bank HU Laura Tengerdi is Head of Marketing and Customer Experience, part of the Senior Management Team of Budapest Bank, former GE Capital, Hungary. To top up her enthusiasm and experience in this field, she managed to become a CCXP (Certified Customer Experience Professional) in July 2018. In the past 3 years she is listed in the top 50 marketing professionals in Hungary.
About this speaker
Laura has over 25 years of experience in brand marketing, customer marketing and customer experience, managing global and local brands and background in both B2B and B2C roles. She has a deep knowledge of a wide range of industrial sectors too. Her key qualities include a true enjoyment of developing strategies, or putting a fresh face on an already established brand. She is a big believer of the thought ’Customer First’, that mindset she mastered during the many years she spent as a senior leader in the Central-European Organisation of Unilever. Later in GE Capital and Budapest Bank she expanded her belief with putting employees in the forefront too.
